Our wearable and brand was designed as a deep impact tool without getting the world involved.
“Lief” is originally an Old English term that appeared in the original Beowulf, meaning “Beloved, friend.” You can see this word in the root of relief or “coming back to the beloved.”
We needed the device and experience to handle anxious moments in the same way a best friend would. Designed to be both soft and flexible, the Lief sticks discreetly on the torso and uses discreet vibrations to keep the user aware of their body. By using a somatic modality (touch), we help bring the experience from the mind, back to the body, and help disrupt the negative feedback loop.